On July 26, 2026, Morgan Stanley released its latest Asia-Pacific semiconductor industry report, upgrading ratings for multiple Asian semiconductor US-listed companies including TSMC, Samsung Electronics, and SK Hynix. The report raised their stock ratings from "Neutral" to "Overweight," with an average target price increase of 15%, and highlighted that the sustained explosion in AI computing demand, accelerated global data center capital expenditure expansion, and deep integration of the Asia-Pacific semiconductor supply chain are core drivers of this earnings outlook improvement.

Rating Adjustment Details: Focusing on AI Beneficiaries

According to the report, Morgan Stanley raised TSMC's target price from $150 to $180, maintaining an "Overweight" rating. The report emphasized that TSMC's absolute leading position in advanced nodes of 3nm and below makes it the biggest winner in AI chip foundry, with orders from clients like NVIDIA, AMD, and Google scheduled through 2027. Meanwhile, rapid expansion of advanced packaging (CoWoS) capacity is expected to contribute additional revenue in the second half of 2026.

Samsung Electronics' target price was raised from $85 to $100, with the rating upgraded to "Overweight." Morgan Stanley noted Samsung's rapid market share growth in HBM3E high-bandwidth memory, expecting more orders from US cloud service providers in the second half of the year. Additionally, Samsung's foundry business benefits from the AI chip outsourcing trend, with significant improvement in 3nm yield.

SK Hynix's target price was raised from $130 to $150, maintaining an "Overweight" rating. The report believes SK Hynix, as the leader in the HBM market, will directly benefit from the rigid demand for high-bandwidth memory driven by AI large model training and inference. HBM prices are expected to rise 10%-15% in 2026, with the company's profitability likely to hit new highs.

Industry Background: Role of Asia-Pacific Semiconductors in the Global AI Race

The Asia-Pacific region already accounts for over 80% of global semiconductor production capacity, with South Korea, Taiwan region, China, Japan, and Singapore as core production nodes. Amid the explosive demand for AI chips, Asia-Pacific semiconductor companies have become an indispensable part of the global supply chain due to their advanced manufacturing, packaging, and memory technologies.

According to data from the Semiconductor Equipment and Materials International (SEMI) in July 2026, global semiconductor equipment shipments grew 18% year-on-year to $27 billion in the second quarter, with the Asia-Pacific region contributing 68%. The main driver came from orders for AI chip manufacturing equipment, especially lithography machines, etching equipment, and testers. TSMC and Samsung Electronics raised their 2026 capital expenditure to $40 billion and $35 billion respectively, far exceeding market expectations.

Analyst View: Three Core Logics Behind the Rating Upgrade

Morgan Stanley analysts outlined three core logics behind the rating upgrade in the report:

  • Structural Growth of AI Demand: The iteration speed of large language models (LLMs) is accelerating, with parameter scales moving from hundreds of billions to trillions, driving exponential growth in demand for computing power and memory. The AI semiconductor market is expected to achieve a compound annual growth rate (CAGR) of 25% from 2026 to 2028, far higher than other electronic end-use sectors.
  • Expansion of Data Center Capital Expenditure: The combined capital expenditure of the world's four major cloud service providers (AWS, Azure, Google Cloud, Alibaba Cloud) is estimated to exceed $200 billion in 2026, with about 60% allocated to AI server infrastructure. This directly drives demand for high-performance GPUs, CPUs, HBM, and advanced packaging.
  • Acceleration of Asia-Pacific Supply Chain Integration: Under geopolitical pressure, US and European chip design companies are accelerating deep binding with Asian foundry and packaging/testing partners, with long-term contract orders increasing. Meanwhile, Japan's "Semiconductor Revival Strategy" drives localization of equipment material supply chains, and South Korea enhances semiconductor tax incentives, creating a policy environment favorable for industry expansion.

Market Reaction and Investment Insights

Bolstered by the Morgan Stanley report, Asia-Pacific semiconductor US stocks generally rose in pre-market trading. TSMC (TSM) rose 3.2%, Samsung Electronics (SSNLF) rose 2.8%, and SK Hynix (HXSCL) rose 4.1%. Some Chinese-concept semiconductor stocks like Semiconductor Manufacturing International Corporation (SMIC) and United Microelectronics Corporation (UMC) also recorded gains of about 1.5%.

Professional investment institutions advise investors to focus on the following tracks: AI chip design (NVIDIA, AMD, etc.), advanced manufacturing (TSMC, Samsung), high-bandwidth memory (SK Hynix, Samsung), packaging and testing (ASE Technology, JCET Group), and semiconductor equipment (Applied Materials, Tokyo Electron). Additionally, emerging AI chip design companies in the Asia-Pacific region, such as Cambricon and Horizon Robotics in China, and Rebellions in South Korea, are worth including in a long-term watch list.

Risk Warnings

Despite the optimistic outlook, the Morgan Stanley report also pointed out potential risks: global macroeconomic uncertainty may dampen corporate capital expenditure; geopolitical risks, particularly potential further escalation of US export control measures on technology to China, could affect Asia-Pacific supply chain stability; some stocks are already at historically high valuations, creating short-term profit-taking pressure.

Investors chasing the AI boom should remain cautious and allocate assets based on individual stock fundamentals and industry cycles. The long-term growth logic of the Asia-Pacific semiconductor industry is clear, but short-term market volatility should not be ignored.